From the past to the future
- Brand Guidelines
- Group Website Design
- Corporate Video
- Launch Materials
- Corporate Literature
CTS Corporation is a leading international manufacturer of sensors, actuators and electronic components in the aerospace, communications, defence and information technology markets.
Following the creation a new logo by a US agency, Uffindell was commissioned by the organisation to bring the brand to life through the creation of a distinctive and differentiating visual environment and implementation of an extensive marketing communications hierarchy.
The project began with an in-depth knowledge gathering exercise where the design team were immersed in the new CTS Brand strategy and the background of the organisation. We were able to gain a good understanding of priorities, requirements, restrictions and potential issues with the implementation of the new brand.
“The team at Uffindell took great care to understand our company history, the transformational change we had taken on to advance towards our new vision and growth strategy.
They framed the repositioning of our 120 year old company to capture the essence of our values, our people and our new identity for our customers and stakeholders!”